Data In. Data Out. Transforming Big Data into Smart Ideas

We are delighted to announce our latest People’s Insights report “Data In. Data Out. Transforming Big Data into Smart Ideas.”

Data in. Data Out. features seven articles from MSLGROUP and SapientNitro experts, each takes a look at Big Data from a different perspective. Six inspiring data-driven creative initiatives are also featured, including examples from Netflix and McDonald’s.

With plans unveiled this month for the proposed European Digital Single Market, Data In. Data Out. additionally features an overview of the project, current status, and implications for businesses that are considering or already implementing data activities.

 

Introduction:

  1. Big Data, Smart Ideas
    by Pascal Beucler, SVP & Chief Strategy Officer, MSLGROUP

Picking the Right Data:

  1. Big data’s success will depend on the ability to find the right data
    By Jeff Melton, SVP, Global Technology & Platforms, MSLGROUP

Finding the Right Insights:

  1. Find actionable insights
    by Allan Dib, SVP, Planning & Analytics, North America, MSLGROUP
  2. Listening for insights: The versatility of social
    by Sarah Wood, Senior Digital Strategist, Salterbaxter MSLGROUP
  3. Localizing data & insights
    by Aruna Handique, Planning Manager, India, MSLGROUP

 Fueling Smart Ideas

  1. Making the creative leap to Data Storytelling
    by Nidhi Chimnani, Director, Research & Insights, MSLGROUP
  2. How big data can influence consumer behavior
    By John Cain, Vice President, Marketing Analytics, SapientNitro
    By Rick Robinson, Vice President, Marketing Analytics, SapientNitro
  3. 6 inspiring data-driven initiatives
    Featuringinitiatives by Netflix, Taxi Stockholm, Alibaba,
    McDonald’s, meteolytix and The New York Times

E.U. special: Data in the European context

E.U. goes digital: A reshuffled policy and regulatory agenda
By Leonardo Sforza, Managing Director, Brussels, MSLGROUP

 

This post is part of our People’s Insights report Data In. Data Out. Transforming Big Data into Smart Ideas.

People's Lab

People's Lab

People’s Lab is MSLGROUP’s proprietary crowdsourcing platform & approach that helps organizations tap into people’s insight for innovation & change.

11 Responses to “Data In. Data Out. Transforming Big Data into Smart Ideas”

  1. MSLGROUP Peoples Lab (@PeoplesLab)

    The latest People’s Insights report – Data In. Data Out. Transforming Big Data into Smart Ideas http://t.co/kyJS5QlVzK #DataInDataOut

    Reply
  2. @NotsoD

    Data In. Data Out. Transforming Big Data into Smart Ideas https://t.co/qF6gKMOjZp

    Reply
  3. MSLGROUP Peoples Lab (@PeoplesLab)

    A booming reality, a story waiting to be told – @pbeucler on what #BigData really means today in Data In. Data Out. http://t.co/kyJS5QlVzK

    Reply
  4. Fleurot (@fleurot5)

    At a time when, through our activity using smartphones, laptops, tablets, we all generate 1000 times more data than …https://t.co/7Kfz73TjVr

    Reply
  5. @sapientnitro

    Check out the latest People’s Insights report: Data In. Data Out. Transforming Big Data Into Smart Ideas http://t.co/EQM39Mz4ne @PeoplesLab

    Reply
  6. MSLGROUP Peoples Lab (@PeoplesLab)

    We’re driving towards a world of #BigData – and the road has only begun. More from @pbeucler in Data In. Data Out http://t.co/kyJS5QlVzK

    Reply
  7. MSLGROUP Peoples Lab (@PeoplesLab)

    #Acquisition and #Analysis – two cornerstones of #BigData. @pbeucler in Data In. Data Out. http://t.co/kyJS5QlVzK #DataInDataOut

    Reply
  8. MSLGROUP Peoples Lab (@PeoplesLab)

    Make smart use of #BigData – by bridging people’s needs and clients’ priorities. @pbeucler in Data In. Data Out. http://t.co/kyJS5QlVzK

    Reply
  9. MSLGROUP Peoples Lab (@PeoplesLab)

    Smart ideas include Utility, Resonance, Real-time, Relevance & Citizenship. @pbeucler in Data In. Data Out. http://t.co/kyJS5QlVzK

    Reply
  10. MSLGROUP Peoples Lab (@PeoplesLab)

    Why blending #technology with emotion is crucial when using #data. @pbeucler in Data In. Data Out. http://t.co/kyJS5QlVzK #DataInDataOut

    Reply
  11. MSLGROUP Peoples Lab (@PeoplesLab)

    Be appropriate, engaging, clever and respectful in the way you use #data – @pbeucler in Data In. Data Out. http://t.co/kyJS5QlVzK

    Reply

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